Clay Pomade

Firm Hold / Matte Finish hair styling pomade

Paraben-free hair styling clay pomade infused with natural, ethically-sourced ingredients such as clay and beewax. Clay Pomade texturizes and molds hair into place to deliver a strong, pliable hold. Works well in any hair type.

  • Size: 2 oz / 60 ml

Deliver to Me Every


In Stock



Why you'll love it:

Perfect for cool, undone styles

Matte, Pliable hold so hair isn't stiff

Texturizes hair without any shine

$23 / 2 oz


How To Use:

  • 1. Put a fingernail-sized amount into the palm of your hand and rub palms together to warm and emulsify the pomade.
  • 2. Apply evenly throughout damp or dry hair with fingertips.
  • 3. Apply product to wet hair for a wet-look finish, or to dry hair for a natural look with less definition.
  • 4. Use more product for increased hold and style.
  • 5. Run a comb through hair for a more finished look.

  • Recent Awards:

    Men's Health Grooming Award for Best Styling Product

    Details Reader's Choice Award for Best Hair Wax

    The Manual Grooming Award for Best Hair Clay


    Customer Reviews

    Clay Pomade is rated 4.5 out of 5 by 94.
    Rated 4 out of 5 by from Solid hold comes out easy too! Received this about a month ago having never used a pomade before, and I'm impressed with the hold and easy of use. It goes in super easy and washes out even easier. I did find that I needed more pomade than Baxter suggested. I received this product free for an honest review.
    Date published: 2017-02-11
    Rated 4 out of 5 by from Would be best Pomade ever...IF.. I love this stuff, I've tried everything from Baxter, liked it all, but nothing does the job like this product. My ONLY issue, is why doesn't it smell like the rest of the line? if this had that sweet citrus scent it would be a perfect product. Hopefully they change it one day.
    Date published: 2018-03-27
    Rated 5 out of 5 by from I love this wax This is my favorite hair product from Baxter. I have thick hair, so it gets unruly, but this wax is great. It keeps my hair in place all day and I never need to reapply. Some may not like the smell, but I enjoy it. Ireceived this product complimentary for testing purposes.
    Date published: 2017-02-22
    Rated 1 out of 5 by from Terrible product! I bought this product thinking it was going to be great. It isn’t. A hair product that you have to have instructions to use, is a failed product. And even when you follow said instructions, you still have a product that provides no hold, and that leaves a chunk in your hair.
    Date published: 2019-02-06
    Rated 5 out of 5 by from Great hold & super natural looking. I am writing this for my husband, but he loves this product! He doesn't spend a lot of time on his hair, and doesn't like it to look over done or super shiny and stiff. This is perfect for him to just smooth out the front of his hair, and gives the perfect amount of hold.
    Date published: 2017-01-30
    Rated 5 out of 5 by from A-Awesome If you’re looking for a quality product that doesn’t look greasy, doesn’t weigh your hair down and smells great, look no further. Worth every penny! I have thick wavy hair but this makes my hair soft and manageable. The best product I have ever used. 10-STARS from me.
    Date published: 2019-01-14
    Rated 5 out of 5 by from Matte mop I like this pomade because it leaves a matte finish. I hate hair products that leave my hair feeling greasy or weighed down. This pomade leaves my hair with an excellent texture without leaving any nasty build up. I received the product free for testing purposes.
    Date published: 2017-02-09
    Rated 5 out of 5 by from No Crust! This stuff is awesome. I've been looking for a product to help hold my thick hair but with out that crusty "Jersey Shore" look. I've received this product to test out from Influenster and have been so happy. I will definitely get this product for years to come!
    Date published: 2017-01-18
    Rated 5 out of 5 by from Ease of use The Clay Pomade was introduced to me recently. It is the type of product that I had been missing for a long time. It is durable and long lasting. It keeps your hair looking great all day. I can't say enough about how how impressed I am with the Clay Pomade.
    Date published: 2018-02-21
    Rated 5 out of 5 by from Best Product I've been using this for about 3 years now. It's the only product that has the ability to hold my hair all day long. I have fine hair that tends to do it's own thing when not using this pomade! Lasts me about 2-3 months of almost daily use.
    Date published: 2018-02-15
    Rated 2 out of 5 by from Uncomfortable application I think this product is more suited to individuals with oily hair, because this is very drying and hard to smooth through you hair. I was not a fan of the scent, either. I received this as a free sample in exchange for my honest review.
    Date published: 2017-02-13
    Rated 5 out of 5 by from Strong all day hold This pomade is awesome. Strong all day hold - never issues with my hair holding throughout the day. I do find it quite difficult to wash out but that is expected from any clay pomade that is not water based. A must try. Worth the money.
    Date published: 2018-02-19
    Rated 5 out of 5 by from Awesome!!! A friend of mine got me this item to keep my hair in place let me just say I on in love normally I don’t try new products for my hair but my bestie said try it it’s the best and boy was she right please all try this clay pomade
    Date published: 2018-02-15
    Rated 1 out of 5 by from No Clay in this Pomade! My stylist used this on me today, and though it didn't do anything negative, I looked up the ingredients on the web -- first ingredient is PETROLEUM :( Not a drop of clay as far as the ingredient list (and it's long).
    Date published: 2019-02-28
    Rated 5 out of 5 by from Perfect in humid weather It's a great product: perfect to texture my hair, combed over or slightly spiky. It's not shiny. I love how it holds, even in humid weather condition. The only downside is that you need to shampoo twice to get rid of it.
    Date published: 2018-02-24
    Rated 5 out of 5 by from Nice Product This clay pomade has the perfect hold. It's easy to work with and gives a nice texture to your hair. I would definitely recommend. I received this product complimentary for testing purposes, but all opinions are my own.
    Date published: 2017-02-03
    Rated 5 out of 5 by from Big time clay Fantastic Clay. this product has a great hold and shine. Luckily this product does not leave your hair feeling dry like most clays.Thanks to Influenster and Baxter of California for the complimentary testing products!!!
    Date published: 2017-01-15
    Rated 5 out of 5 by from Flex is Best I have always liked my hair to look like it had purpose, but it not to feel like a hard helmet. As I tested this Clay Pomade, that I got for free, I was happy it held my do but was still pliable throughout the day.
    Date published: 2017-02-15
    Rated 5 out of 5 by from Best hair clay - hands down I’ve been using this product for a few years and my hair has never looked better. It’s holds all day, non-greasy, never causes break outs from sweating, and has a great smell. You won’t be disappointed.
    Date published: 2018-02-28
    Rated 5 out of 5 by from The best in the category This clay pomade is the standard for this category. Its performance is unmatched and the light scent is herbaceous. I've used this for years and its the clay pomade I keep coming back to use.
    Date published: 2018-02-20
    Rated 2 out of 5 by from Yes and no I like the brand, presentation, scent, and texture but it looks a little greasy for my taste (definitely not matte as described) and it's very very hard to wash out, leaves buildup. Too bad.
    Date published: 2017-06-26
    Rated 2 out of 5 by from No hold This had little to no hold. To achieve any hold I had to use a very large amount of product which resulted in a greasy/unclean look. Smell was fine, easy to wash out unlike other products.
    Date published: 2018-07-11
    Rated 5 out of 5 by from Ideal for my hair I discovered clay pomade thanks to a great barber in San Diego, Cal. Since he introduced me to this product I totally loved it. It is the best pomade for getting the perfect Draper's look.
    Date published: 2018-02-15
    Rated 5 out of 5 by from My go to Pomade I work as a barber on set and this is always my go to Pomade. The hold is incredible and you only need to use a small amount of product to get the hair to mold shape as desired.
    Date published: 2019-02-07
    Rated 5 out of 5 by from Awesome I received this product free for my review. I highly recommend these pomade products if you are looking for a styling gel for hair. It keeps it looking non-greasy and sticky.
    Date published: 2017-01-18
    Rated 5 out of 5 by from Gets the job done This is the best hold and matte pomade that does exactly what it says it does. Small amount of product goes a long way. Will be sticking with Baxter for years to come.
    Date published: 2016-03-10
    Rated 5 out of 5 by from Favorite clay product I have thicker hair that likes to puff up and this product really helps keep the shape and style I like. Hold is strong with a natural look to it. 10/10 for me.
    Date published: 2018-02-22
    Rated 5 out of 5 by from Fantastic product I recently purchased the 5 pack so that I could try the variety of product. I have to say that so far the Clay Pomade is my favorite hands down. Great job!
    Date published: 2019-01-07
    Rated 5 out of 5 by from Best Hair Product I have consistently purchased this product for the past 3 years and haven't looked back. Easy to apply, easy to wash out, great smell, and it lasts all day!
    Date published: 2018-02-20
    Rated 5 out of 5 by from Best product ever!! I’ve used many different products, I fell in love with this product the first time I used it. I have thick hair and it keeps my hair exactly how I like it!
    Date published: 2018-02-18
    • y_2019, m_7, d_22, h_19
    • bvseo_bulk, prod_bvrr, vn_bulk_2.0.13
    • cp_3, bvpage2n
    • co_hasreviews, tv_0, tr_94
    • loc_en_US, sid_PPDBOC838364004019, prod, sort_[SortEntry(order=RELEVANCE, direction=DESCENDING)]
    • clientName_baxterofcalifornia
    • bvseo_sdk, undefined, p_sdk_3.2.0
    • CLOUD, timer 127ms, 0ms
    • reviews, product
    • bvseo_sdk, undefined, p_sdk_3.2.0
    • CLOUD, getContent, 0ms
    • reviews, product