Hard Water Pomade

Firm Hold / Shine Finish hair styling pomade

Enhanced with elastic fibers, this firm-hold, water-based styling formula provides dimension, shine and all-day control without stiffness. Rinses clean out of hair. Baxter of California pomades can be mixed and matched to achieve a multitude of hair styles.

2 oz / 60 ml

Deliver to Me Every


In Stock


  • Put a fingernail-sized amount of pomade into the palm of your hand and rub hands together to disperse.
  • Apply evenly to damp or dry hair.
  • Use more product for increased hold and style.
  • Apply product to wet hair for more of a wet-look finish.
  • Apply to dry hair for a more natural look with less definition.
Print Water (Aqua), Oleth-20, Glycerin, DEA-Oleth-3 Phosphate, Propylene Glycol Dicaprylate/Dicaprate, Isosteareth-20, Propylene Glycol, PEG-40 Hydrogenated Castor Oil, VP/VA Copolymer, Ozokerite, Glycol Stearate, Isodecyl Neopentanoate, Acetylated Lanolin, Benzophenone-4, Methyl Gluceth-20, PEG-45M, Sodium Polystyrene Sulfonate, VP/Dimethylaminoethylmethacrylate Copolymer, Methylparaben, Potassium Sorbate, Propylparaben, Fragrance(Parfum), Blue 1 (CI 42090), Red 33 (CI 17200), Titanium Dioxide (CI 77891), Mica (CI 77019).

Customer Reviews

Hard Water Pomade is rated 4.4 out of 5 by 42.
Rated 5 out of 5 by from Great hairstyle I really like this pomade, I get all result that I want in my hair and the most important don't producing dandruff. I received this product complimentary for testing purposes.
Date published: 2017-02-12
Rated 1 out of 5 by from Product Recently Changed for the Worse I have been buying this product for years and recently noticed a change in color. It wasn't just the change in color when I opened it, but also in the dryness and application - it holds the hair firmly but it feels like the product has been sitting on a shelf for a year. I returned one batch thinking that something was just off with the one I got, but the replacement is the exact same thing: dry, difficult to apply, and stickier. It's not the same and I will be returning it and looking for a new pomade supplier assuming that the product has changed for good.
Date published: 2019-12-10
Rated 4 out of 5 by from Shine and texture This product works wonderfully, if you don't like a completely matte finish on you hair this one is for you. It leaves the hair with a moderate shiny finish and that helps a lot in showing the natural texture of your hair and the haircut. The hold is firm and makes styling a hair like mine (straight and unruly) so much easier. I got this product complimentary from Influenster for reviewing purposes, my opinion is honest and personal.
Date published: 2017-01-27
Rated 5 out of 5 by from Best pomade i've ever purchased After watching the youtube videos on how to style i bought this pomade. It is perfect in every aspect. Very small is needed to style my hair and it lasts throughout the day. I would recommend this pomade to all.
Date published: 2014-12-05
Rated 1 out of 5 by from New Formulation is Terrible The old hard water pomade is amazing. It was the single best product in the market. The new formulation is ugly and sticky. It's green and hard to wash off your hands. So disappointing to downgrade such an amazing product. You lost me as a customer.
Date published: 2019-11-11
Rated 5 out of 5 by from Great traditional water based pomade! This is one of the best water based pomades that I have ever tried. It doesn't get hard and stiff like most other water based pomades, and it gives that great classic pomade shine without a greasy feeling. It has good hold on its own, but if you are looking for a bit extra you could cocktail it with the clay pomade (as seen in the classic cut tutorial video). You could also use the clay effect spray as a pre-styler if you don't want to cocktail pomades. Overall, my go to pomade for formal events.
Date published: 2018-02-15
Rated 5 out of 5 by from Best hair styling product I’ve ever bought. As a person with thick/straight hair that has a slicked back style, I would always have to use an extremely strong hold with a fair amount of product. My hair always looked like there was too much product in it. Then when my hair god messed up, I would just have straight strand of hair sticking out. This is the only product that makes my hair look and feel more natural. It grips and forms my hair together without looking like I put a jar of glue in my hair. It doesn’t take too much to style my hair, making the product last long. The best part I love about it is that if my hair ever needs to get re-styled, I just use a bit of water and re-style it when I need to! Not needing to put Moreno product when I am on the go.
Date published: 2018-02-15
Rated 5 out of 5 by from Great Product When it comes to Baxter of California pomades, there is no question that you have a variety of options. One of my favorites comes to us in the form of Baxter of California Hard Water Pomade. Promising a firm hold with a distinctive shine finish, this pomade is nicely enhanced with elastic fibers, using a water-based styling formula. This masterful pomade separates, defines, and molds styles to a degree that is quite remarkable.
Date published: 2017-02-20
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