Hard Water Pomade

Firm Hold / Shine Finish hair styling pomade

Enhanced with elastic fibers, this firm-hold, water-based styling formula provides dimension, shine and all-day control without stiffness. Rinses clean out of hair. Baxter of California pomades can be mixed and matched to achieve a multitude of hair styles.

2 oz / 60 ml

Deliver to Me Every


In Stock


  • Put a fingernail-sized amount of pomade into the palm of your hand and rub hands together to disperse.
  • Apply evenly to damp or dry hair.
  • Use more product for increased hold and style.
  • Apply product to wet hair for more of a wet-look finish.
  • Apply to dry hair for a more natural look with less definition.
Print Water (Aqua), Oleth-20, Glycerin, DEA-Oleth-3 Phosphate, Propylene Glycol Dicaprylate/Dicaprate, Isosteareth-20, Propylene Glycol, PEG-40 Hydrogenated Castor Oil, VP/VA Copolymer, Ozokerite, Glycol Stearate, Isodecyl Neopentanoate, Acetylated Lanolin, Benzophenone-4, Methyl Gluceth-20, PEG-45M, Sodium Polystyrene Sulfonate, VP/Dimethylaminoethylmethacrylate Copolymer, Methylparaben, Potassium Sorbate, Propylparaben, Fragrance(Parfum), Blue 1 (CI 42090), Red 33 (CI 17200), Titanium Dioxide (CI 77891), Mica (CI 77019).

Customer Reviews

Hard Water Pomade is rated 4.2 out of 5 by 44.
Rated 1 out of 5 by from Product Recently Changed for the Worse I have been buying this product for years and recently noticed a change in color. It wasn't just the change in color when I opened it, but also in the dryness and application - it holds the hair firmly but it feels like the product has been sitting on a shelf for a year. I returned one batch thinking that something was just off with the one I got, but the replacement is the exact same thing: dry, difficult to apply, and stickier. It's not the same and I will be returning it and looking for a new pomade supplier assuming that the product has changed for good.
Date published: 2019-12-10
Rated 5 out of 5 by from Great hairstyle I really like this pomade, I get all result that I want in my hair and the most important don't producing dandruff. I received this product complimentary for testing purposes.
Date published: 2017-02-12
Rated 1 out of 5 by from What happened, Baxter? I bought a new batch of this, and it looks and feels nothing like it used to. It felt like it was stale and clumpy. It no longer washes off your hands as easily, and if you don't spend a lot of time with it to even it out, it is hard to get an even application on your hair. But I have a question for Baxter--why would you downgrade this formula? I looked at the reviews and almost every review before was a 5* and now they're all 1*s. Doesn't that tell you to bring back the old formula?
Date published: 2020-02-02
Rated 1 out of 5 by from New Formulation is Terrible The old hard water pomade is amazing. It was the single best product in the market. The new formulation is ugly and sticky. It's green and hard to wash off your hands. So disappointing to downgrade such an amazing product. You lost me as a customer.
Date published: 2019-11-11
Rated 1 out of 5 by from New Formula is Terrible Recently Baxter changed the formula of the Hard Water Pomade and it has wrecked a great product. They say it was only a color change (more green now than it's previous blue tone), but the consistency of the product has also changed making it near impossible to evenly distribute through your hair. The pomade is also much more difficult to clean off your hands than its previous version. I will be looking for a new product shortly - very disappointed.
Date published: 2020-02-18
Rated 1 out of 5 by from Horrible results I have been using hard water pomade for years. My barber said the formula had changed. And it has. I tried it today and within a couple hours into my work day my scalp became irritated and itchy. I had to rinse it immediately. I had small bumps all over my scalp. Switching to the hard cream and hope that it hasn't changed.
Date published: 2020-01-15
Rated 4 out of 5 by from Shine and texture This product works wonderfully, if you don't like a completely matte finish on you hair this one is for you. It leaves the hair with a moderate shiny finish and that helps a lot in showing the natural texture of your hair and the haircut. The hold is firm and makes styling a hair like mine (straight and unruly) so much easier. I got this product complimentary from Influenster for reviewing purposes, my opinion is honest and personal.
Date published: 2017-01-27
Rated 5 out of 5 by from Best pomade i've ever purchased After watching the youtube videos on how to style i bought this pomade. It is perfect in every aspect. Very small is needed to style my hair and it lasts throughout the day. I would recommend this pomade to all.
Date published: 2014-12-05
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